San Jose, Calif. (November 21, 2005) - Moviegoers in San Jose soon will enjoy an exciting new entertainment destination when AMC Eastridge 15 opens to the public Wed., Nov. 23, 2005. The theatre anchors the newly renovated Eastridge Mall in San Jose, offering consumers a unique shopping and entertainment experience.
The spectacular new theatre is designed to celebrate the moviegoing experience. Moviegoers will feel the quality and attention to detail that will make this new theatre a San Jose gem. Bringing Hollywood flare to the theatre, celebrity graphics and famous movie quotes adorn the building and a modern-day rendition of the red-carpet carries guests to their seats for a fun, comfortable and inviting environment.
"We are pleased to be part of this exciting project and to have the opportunity to partner with General Growth Properties, Inc. at Eastridge," said Phil Singleton president and chief operating officer of AMC Theatres. "This is our third theatre in the San Jose market and we are thrilled that moviegoers will soon have an additional opportunity to experience the AMC difference in comfort, quality, service and convenience."
AMC Eastridge 15 will officially open its doors Wednesday morning with a "ticket-tearing" ceremony hosted by the San Jose Chamber of Commerce at 10:30 a.m. Moviegoers are also invited to a Red Carpet event which will roll out later in the afternoon from 4:00 to 6:00 p.m. The first 200 guests will receive a special thank you gift as well as opportunities to win exciting prizes. To mark the release of the newest film in the mega-hit Harry Potter series, "Harry Potter and the Goblet of Fire," Harry Potter look-a-likes will be on hand for a meet and greet and picture availability with guests.
To kick off the grand opening, mall shoppers who spend $100 or more at Eastridge will receive a FREE pair of AMC movie tickets while supplies last. Purchases from department stores are excluded from this offer and there is a limit of one pair of tickets per person, per day. Guests can visit Eastridge Mall's Customer Service area for additional details and to show their proof of purchase.
The celebration will continue throughout the weekend providing moviegoers the opportunity to win prize packs, gift certificates, cash and movie-themed items. Additional festivities include:
An industry leader since 1920, AMC Eastridge 15 includes all of the modern amenities that have made AMC Theatres the preeminent brand in moviegoing. Located at 2200 Eastridge Loop, within San Jose's Eastridge shopping center, the new state-of-the-art theatre complex will feature:
AMC's MovieWatcher® program, the industry's leading frequent moviegoer rewards program, will also be featured at the AMC Eastridge 15. Since 1991, MovieWatcher rewards members with free popcorn, Coca-Cola products, movies and more. Membership is free and movie lovers can join by visiting www.moviewatcher.com.
*Movie guests should enter at Mall Entrance E, located between Macy's and Sears and adjacent to the new food court. Moviegoers are encouraged to park at Parking Lot E for the most convenient access to AMC Eastridge 15.
About AMC Entertainment, Inc.
AMC Entertainment Inc. is a worldwide leader in the theatrical exhibition industry. Through its circuit, the company has interests in approximately 382 theatres with 5,340 screens in the United States, Canada, Mexico, Argentina, Brazil, Chile, Uruguay, Hong Kong, France, and the United Kingdom.
Sun Dee Larson
AMC Entertainment Inc.
Allied Advertising, Public Relations